Thoughts

Don’t think you have the resources for a Giving Day? Think again

Q&A with Charidy

Q: I’ve barely got the resources to cover my main fundraising objectives. There’s simply no way I can manage to run a Giving Day alongside what’s currently on my plate. What should I do?

At Charidy, we’re the first to admit that a Giving Day isn’t easy. The final day of giving itself is but the culmination of weeks or months of hard work.

But that’s not to say that you can’t.

Sometimes, all it takes is a strong commitment to the cause. When we worked with the team at Edmund Rice Camps Victoria, it wasn’t really a team. It was one part-time individual who simply decided that nothing was getting in her way.

She knew from the outset that it was her or nothing, and she resolved to do everything in her power to make the Giving Day the success it was.

And just like that, the shackles were off.

Messaging, marketing, matching donors, graphics, emails, donor forms, Giving Day HQ preparation. You name it, she did it. And it wasn’t arduous or strenuous or any other word that makes you think that’s not for me.

It was a testament to what even a small organisation can do when its people are fully committed to the task at hand. For Edmund Rice Camps Victoria, raising $54,380 on their Giving Day means that they now have more resources to provide disadvantaged kids with camp experiences that they’ll never forget.

So if you’re hesitant about whether you think you can run a Giving Day for your organisation, ask yourself this: what can get in my way?